Welcome!

L-A Interactive acquires Pocono-based Web development firm

2008

L-A Interactive welcomes over 30 businesses for whom we'll be providing Web hosting and maintenance, as well as traditional advertising and marketing communications support. We look forward to a long and mutually beneficial relationship!

Partner Profile

Michael Olenick

2008

A high school teacher and freelance multimedia developer with a master's degree in instructional technology from Lehigh University, Mike has been with L-A Interactive since 1998.

Harmony Impressions' Customer Spotlight

"Harmony Press exemplifies the type of partnership we strive for in serving our clients, ..."

2008

"great listeners, proactive thinkers and a trusted resource." A quote from L-A Advertising in quarterly newsletter by Harmony Press, Inc., featuring L-A Advertising and L-A Interactive.

Digital Video

Question: If a picture is worth a thousand words, what's the value of video?

2007

Answer: 1,440,000 words! At 24 fps x 60 seconds, either on DVD or the Web, digital video is a cost-effective and dynamic way to educate your customers about your company, processes, products and services.

Personalized Data Marketing

Increase your direct mail response rates and build stronger customer relationships

2007

Call L-A Interactive today to develop a customer-centric marketing program using variable-data printing to personalize everything from brochures, flyers, invitations, newsletters, postcards and more!

L-A Factoid #265

In addition to the measurement of the mechanical leg axis, the ligament tension in extension and flexion is considered when it comes to proper knee positioning.

2007

We've learned so much from our clients ... let us learn more about you! When selecting an advertising agency for your next marketing project, be sure to choose a partner that is as passionate about your business as you are.

Available 24/7

L-A Project Review & MediaBank

2006

Enhanced user log-in through L-Aadvertising.com enables 24/7 online access to your work-in-progress and image archives, including logos, photography and video.

L-A Factoid #726

A door's backset is the horizontal distance from the edge of the door to the center line of the knob's keyhole or cylinder.

2006

We've learned so much from our clients ... let us learn more about you! When selecting an advertising agency for your next marketing project, be sure to choose a partner that has the necessary attention to detail to get the job done right.

Nora O'Callaghan, PR & Account Manager

A graduate of Penn State University

2006

Nora recently joined the L-A Advertising team as a public relations specialist. Graduating with a dual degree in public relations and technical writing, Nora also gained extensive event planning experience as a PSU graduate student.

One Year Anniversary

Juliet Saba, Media Director & Account Manager

2006

Previously with Omnicom, New York City, Juliet Saba celebrates her one-year anniversary with L-A Advertising.

Generations of Success

Our new President & CEO

2005

L-A Advertising & L-A Interactive are pleased to announce Larry Kacyon as President & CEO. According to Mike Lieberman, "Larry has demonstrated over 18 years, the necessary knowledge and dedication to lead the next generation of our agency."

Our New Office

L-A Advertising & L-A Interactive relocate

2005

Serving from Lehigh Valley, Pa., L-A Advertising and L-A Interactive move to Sunburst Office Plaza, 1541 Alta Drive, Suite 202, Whitehall, PA 18052. Call 610-395-7111 to schedule an appointment.

Celebrating 10 Years

L-A Interactive - A history of firsts

2004

Beginning in 1994, L-A Interactive developed Bethlehem Steel Corporation's first Web site, touch-screen kiosks for Lehigh Valley Hospital, digital video customer testimonials for Penske Truck Leasing, electronic product catalogs for Air Products & Chemicals, Inc. and a CD-ROM presentation for Just Born PEEPS' 50th Anniversary.

Local Firm Reaches Half-Century Mark

L-A Advertising survives for 50 years by adapting and innovating

2004

Founded in 1954 by George Lieberman, the "L" in L-A, L-A Advertising celebrates its 50th anniversary! According to Jeff White, who started with the firm 23 years ago, "L-A has kept up with technology. We can be much more creative ... developing uniquely branded, cost effective marketing solutions for our clients."